Spread ads for Nations rent. Contractors of large commercial projects was the target audience. No nonsense sort of guys. We chose to focus on buildings that have stood the ultimate test of time with some fun comparisons we felt these type of guys could relate to plus I chose to really dirty the look up because lets face it, contractor and job foremen are a bunch of filthy slobs that never wash their hands before they leave the crapper.
9/28/08
Union Station "Ultimate X Extreme Screen"
Union Station "American Originals Exhibit"
99 Bottles of Beer
99 Bottles of Beer is a place I wish I owned, maybe not in the same unlucky location as the owner chose because it's now out of business and certainly not because of the fun poster series and logo I created for them, heavens to Betsy no, just a really bad location. Great beer store idea though, fantastic selection and the concept of "mix and match" six pack way ahead of it's time. Just a really bad location.
9/24/08
Creative Challenge Poster Series 1
An internal call for entries of fellow creatives in an attempt to motivate them ever so closer to those silly elusive awards we all so covet. The idea behind the series was to take several creatives within the department and show through six degrees (or less in most cases) that the creative professionals we strive to be most like are only separated by a couple industry professionals. The headline on all reads " Your closer to greatness than you think."
Special thanks goes out to Kevin Bacon for this ideas inspiration.
Creative Challenge Poster Series 2
Bayer Advantage print campaign "Extremes"
Bayer Premise print ad "Clue"
Bayer Advantage print campaign "fast"
Pocono Mountains/Work Relief "Vintage"
AIG Travel Guard "King of the world"
AIG Travel Guard is an insurance product that offers a variety of coverages designed to protect (only we can't say "protect") customers well deserved dream trips from turning into Stephen King-esque nightmares, as seen here from the likes of an angry seagull doing his best impression of a frustrated French head butting World Cup soccer player. This ad illustrates the fact that you never know what's out there. That's why AIG Travel Guard exists.
Dayco Timing belts
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